Promoted Content7 Reasons Why You Aren’t Getting The Tasks Done8 Most Expensive Mistakes The World Has Ever Made6 Stunning Bridges You’ll Want To See With Your Own EyesTop 10 Most Iconic Characters On TVWho Earns More Than Ronaldo?Which Country Is The Most Romantic In The World?2020 Tattoo Trends: Here’s What You’ll See This YearThe Models Of Paintings Whom The Artists Were Madly In Love WithCan Playing Too Many Video Games Hurt Your Body?You’ve Only Seen Such Colorful Hairdos In A Handful Of Anime6 Ridiculous Health Myths That Are Actually True5 Of The World’s Most Unique Theme Parks One market expert, who did not wish to be named, said that the risks of deserting can outweigh the financial costs, especially for companies “who are doing well” in sectors that are seen to be less affected, such as technology or the food industry. – ‘White knight’ – “You can go to them and say: ‘You can play the white knight by investing in sport in these difficult times’,” the market expert said. The value of being seen to remain loyal is reflected in the attitude of the Iberdrola Group, the main sponsor of the Spanish women’s first division. Loading… Read Also: Ronaldo has had advantages in the quarantine – Lazio chief “It is now, in this dramatic situation, that the support of sponsors is needed more than ever. You don’t pull out at times like these,” a spokesman for the Spanish electricity supply group told AFP. Even so, players in the sector estimate a 60 to 70 percent drop in investment and the prospect of several lean years. “There is of course a risk that some companies that wanted to invest will no longer do so, but will do so later,” said Bruno Bianzina, director of the Sport Market agency, a French company. FacebookTwitterWhatsAppEmail分享 French hotel group Accor, PSG’s main sponsor, left open the question of whether it would pay the full amount provided for in its contract (about 50 million euros, $54.7 million, a year), before saying two days later that it had honoured its commitments. “When you’re a sponsor, you want visibility,” Accor CEO Sebastien Bazin told French radio. “But at the same time, it’s in bad times that you recognise your friends and those who are there for you.” Sponsors can say overnight “we’re stopping everything because we’re in an emergency situation where we have to eliminate all the superfluous expenditure”, sports economist Jean-Pascal Gayant told AFP. “In the event of a crisis, the first budget item they cut is often the communications.” With stadiums dark, match shirts folded in closets and most players confined at home, football’s sponsors have lost all visibility and are growing restless.European clubs are struggling to offer their ‘partners’ a return on their investments as sport grapples with the coronavirus pandemic.Barcelona make 354.6m euros from sponsorship, according to Deloitte, more than any other club “We’re trying to do activities with our players for our sponsors, who are even more demanding since the lockdown. But it’s very complicated because of the health crisis,” one club marketing manager told AFP. The stars, the surest way for sponsors to attract an audience, are at home, many back in their native countries. Worse, there are no games for them to play. Matches on TV display the brands on the team jerseys or around the pitch to millions of viewers. At West Ham, one of the sponsors, high-risk finance company Basset & Gold, which the club stresses is not connected with owner David Gold, has just gone bankrupt, blaming the coronavirus crisis. Many sponsors are in sectors hit especially hard, such as airlines and hotel and restaurant chains. Some sponsors are beginning to cancel payments. – ‘Everything has to be suspended’ – Bordeaux’s main sponsor Bistro Regent has cancelled its April payment“It’s quite obvious that having no more events, everything has to be suspended, it seems so logical to me. It’s a case of force majeure,” Marc Vanhove, the boss of the Bistro Regent restaurant chain, which sponsors the Bordeaux shirt, told AFP.The Bordeaux-based chain suspended its contract, which runs until 2023, he said, “until we have the dates for the resumption”. With matches cancelled and some broadcasters, notably in France, beginning to withhold payments, club finances are already strained. “Sponsorship is particularly important for Europe’s biggest clubs,” said Deloitte, the accountancy and services firm, in the 2020 edition of its ‘Football Money League’ which ranks clubs by income. It said the primary source of revenue for its top five clubs (Barcelona, Real Madrid, Manchester United, Bayern Munich and PSG) is commercial and averages 49 percent of total revenue — although that number is inflated by PSG, which reports 57 percent of revenue from sponsorship. West Ham will have to remove the name of bankrupt sponsor Basset & Gold from their sleevesLower down the Deloitte table, the proportions change.For the clubs placed 16 to 20 (Roma, Lyon, West Ham, Everton and Napoli), 65 percent of revenue comes from broadcasting.
An unidentified body of a male was discovered in the western drain on East Street, Georgetown.Police ranks at the scene where the body was foundReports are that at about 17:00h on Friday afternoon, a passerby noticed the motionless body of a male East Indian lying in the drain.The police were summoned to the scene and ranks reported that the dead man was clad only in a pair of checkered trousers. According to the police, he is estimated to be between 45 to 65 years old.Blister marks were found on both of the hands and feet. It is believed that the marks are blisters caused by the sun.The body is presently at the Lyken Funeral Home awaiting a post-mortem examination and identification.