is going to mother’s day, presumably you WeChat public operators are busy preparing for mother’s day marketing activities. But do not forget, in the marketing activities, we have an important thing to do Oh, that is to develop a marketing campaign planning case. A complete and detailed WeChat marketing activities planning case, not only is our specific guidance to carry out marketing activities, or we improve the quality of marketing activities of the program file. It is because the planning case is so important that we should take it seriously. So how to develop a both on the content and detailed planning case? Digital cube today to share with you, help you WeChat marketing on the next floor.
industry market competition
an analysis of the status of the industry market competition
in order to do a good job of WeChat marketing activities, we must first analyze the status of the market competition in our industry, to see how the current industry is how to operate the business. To find out the advantages of the parent department, combined with their own situation, to develop their own programs or activities for the feasibility analysis report. This part of the content written in the plan, the best reference data report and chart information, can make the plan of superiors and the significance and feasibility of carrying out the activities of a certain understanding, better let their superiors agree to this plan and prepare for the next work. Data reports, charts the source of information on their own to do market research, market analysis, as far as possible to cover the crowd to be broad, comprehensive analysis. Of course, you can also refer to other reports, specifically how to look at the need to refer to their own.
WeChat marketing purpose and feasibility
two, WeChat marketing related concepts
1, WeChat marketing purposes
What is this part of the
plan mainly write our current carry out the marketing activities, of course is the rose powder of various brand influence, in short, to the good aspects of writing, writing, or planning activities carried out without effective significance. Write as much as possible to attract the attention of the leadership, the hearts of the time to keep in mind that the activities carried out for him and what value the enterprise, around the theme to explain, the leadership is not interested in difficult.
2, WeChat marketing feasibility analysis
This part of the
may not have to write a detailed analysis of the feasibility of the report as detailed, just a little bit good, but to include the feasibility analysis of the basic information. For example, the implementation of the event marketing, may encounter problems or obstacles, and the corresponding solutions, write when you can point, but should focus on the theme of the event to write, not write off, or you will not get the leadership attention, carry out easily affect the specific the activities in the future.